The Power of Content Syndication
Effective content syndication can be summed up by the infamous phrase, “If you want to go fast, go alone; if you want to go far, go together.”
Have you read an article in your local newspaper or web content, and the byline isn’t a person or the site you’re on but the Associated Press, Reuters, or even People.com?
That means that the piece you are reading is a syndicated one. Websites and blogs are republishing an entire article, with permission, that originally appeared somewhere else, written by another author.
This cooperative effort of using content multiple times is a lot more common than you think
Here's the power of content syndication
With a never-ending 24/7 news cycle and endless social media channels, there’s tons of pressure to regularly release great content. Content syndication can fill the gap
Source Expert Content
Content syndication can get your work in front of hundreds of thousands of readers that you could never have gotten on your own. When third-party sites republish work you reach a wider audience
Reaching your target audience is always a priority but it can be hard when starting out. One shortcut can be introducing your blog and your content, where your audience already is – other websites
Reach Your Target Audience
Another critical priority for bloggers, and any website, is driving traffic. If you create great content and give it away it will give traffic in return!
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